Look no further! Keys2 Media was founded by digital marketing industry veterans looking to fulfill a significant gap in the SEO industry. After years of working directly with hundreds of SEO agencies and web marketing service companies, we noticed a consistent theme – businesses being overcharged for outdated services that did not yield results.
We’ve seen it all!
The most common SEO sales tactics involve layering on lots of perceived “value” in the form of:
A well-rounded Boston SEO campaign will involve all of the above as strategic components. Unfortunately, all too many businesses end up believing more is better and months or even years later realize they’ve barely moved up in the rankings and have spent thousands of dollars for the privilege.
Let’s imagine you are a dentist in Boston and you are looking to do local SEO to move your business to the number one position in Google when someone searches for “dentist Boston.” This is going to be a very competitive search term and will require several things being well optimized before even beginning an SEO campaign, including:
First, we conduct a 360-degree website audit to identify website strengths and weaknesses. Our goal is to ensure your site is appropriately structured for Google and optimized for conversion. Next, a Boston SEO expert performs keyword research specific to your business goals to ensure that we rank pages that will provide meaningful conversions. Finally, competitor research is conducted to ensure we build more robust and efficient campaigns to outperform the competition.
We make necessary changes to your website to ensure visitors spend time there and convert. This can include:
In a nutshell, our primary goal here is to build relationships with other organizations that have authoritative websites that would be relevant to your business. Having other websites that link to yours shows Google that you are an authority in your field and that your website contains valuable information that deserves increased visibility.
Wouldn’t it be great to see that the marketing you pay for is working? Believe it or not, you can, and we believe that is the only ethical way to conduct business. You will receive monthly reporting showing your progress and return on investment. While we can never make guarantees, you will always see where your campaigns stand and are kept in the loop. Trust comes through transparency, and we do our part to make sure you are comfortable every step of the way.